What is a Book Trailer?
When you watch television and an ad for a movie comes on, you are watching a movie trailer. We are all familiar with them. Book trailers are the same thing. They are trailers that promote a book. It typically has music and/or talk overs while the picture changes with the storyline that is presented.
It is not long. Most trailers are not more than forty seconds long and are straight to the point. They have to be attention getting. They have to make a person curious to learn more about the book.
They have to….Well, let’s go on to creating one.
Creating a Book Trailer
It is not that hard to create a book trailer if you have the time and patience. Otherwise, you can hire someone to do that. Most book trailers don’t cost more than $50 to make. You need a movie maker program, pictures, words, and some music. Make it smooth. I won’t get into the details of making one as that could be several articles to explain. But there is one thing I have to address.
Rights. You need to hold the rights to all material you use in your book trailer. That includes the pictures and the music. You cannot use popular music without written consent. Public domain pictures are available as are public domain music selections you can put with your music. Put it in your search engine. For ethnics and politeness, do put at the end of your trailer where you got the material.
Posting Your Book Trailer
When you have your book trailer complete, you have to get the trailer out there. You need to put it on your website, on YouTube, and anywhere else you have access to post anything. That includes forums and groups. Share your book trailer. You have to promote it.
Promoting Your Book Trailer
You promote your book trailer like you promote everything else. You put it in your email signature, on your sites everywhere, with your book tours, and more. Let everyone know about it. Share it like you would any funny or sweet picture you find on the internet. To it regularly. Keep in it the public’s eyes.
A book trailer can be very effective when it is seen by others. Like anything else, you have to keep at it. It is just another tool in getting your book marketed and is only as affective as you use it.